handwrytten promotional materials
As the lead designer at Handwrytten, I create and maintain all of the promotional materials including pricing sheets, use case documents and informational service documents. These documents are updated on a regular basis to reflect changes in pricing and services offered.
Project Objective: Promotional Materials and Template Design
Software Used: Illustrator & InDesign
An example of the old Ecommerce Use Case sheet.
process
The promotional materials started with heavy use of branded assets, such as robot arms, stamps and paper airplanes, but I have transitioned these documents into a more refined layout with fewer branded assets giving them a more upscale feel. The documents feel less overwhelming and busy with the reduction in branded assets.